Michael Pollan‘s got it all right in ‘Why Bother?‘‘, his long and well worth reading article in today’s New York Times. And puts back the responsibility for climate change right where it belongs. On I, on you, on us. Here is the part that really struck a chord with me:
If you do bother, you will set an example for other people. If enough other people bother, each one influencing yet another in a chain reaction of behavioral change, markets for all manner of green products and alternative technologies will prosper and expand. (Just look at the market for hybrid cars.) Consciousness will be raised, perhaps even changed: new moral imperatives and new taboos might take root in the culture. Driving an S.U.V. or eating a 24-ounce steak or illuminating your McMansion like an airport runway at night might come to be regarded as outrages to human conscience. Not having things might become cooler than having them. And those who did change the way they live would acquire the moral standing to demand changes in behavior from others – from other people, other corporations, even other countries.
All of this could, theoretically, happen. What I’m describing (imagining would probably be more accurate) is a process of viral social change, and change of this kind, which is nonlinear, is never something anyone can plan or predict or count on. Who knows, maybe the virus will reach all the way to Chongqing and infect my Chinese evil twin. Or not. Maybe going green will prove a passing fad and will lose steam after a few years, just as it did in the 1980s, when Ronald Reagan took down Jimmy Carter’s solar panels from the roof of the White House.
Now, I need to be honest with myself, and all of you, and face up to all the reasons why I have not made more changes yet in my still very carbon polluting lifestyle. The impatience I shared in ‘Lots of Talk About Sustainability, Little Action‘ was as much about my own behavior as about the persistent apathy in my fellow Americans. Sure I have made progress compared with one year ago when I started on this journey. I have cut down my shopping to the bare necessities, mainly food. I am biking, and walking, and taking the train, more and more. I remember to turn off the power strip for my computer most of the times. I am planning my groceries a lot more efficiently. I do laundry only once in a blue moon, and save the dryer only for the small items. etc . . . One could say I am doing better than most.
Better than most is still not good enough. I know it. I am still letting my seventeen year old daughter drive her SUV, because ‘if she wants a new car, she’s got to buy her own, and the SUV is the only old car we can spare’. I still have not resigned myself to condemning the pool. We don’t heat it, but the filter goes on year round. I am still quick sometimes to grab the car keys, when ‘I am in a hurry’, or ‘it is too cold out’, or ‘it is getting dark’. You get the picture. The reality still has not completely sunk in.
On a scale of 0 to 10, with 0 not bothering at all to 10 being 100% committed, I see myself as a 6. How about you?