First, was Nadine‘s comment a few weeks ago:
‘oh, and blog away especially outside of the green media, seep slowly into the reticent consumer driven world.‘
followed by my discovery of Ryan Watkins-Hughes, and his ‘shopdropping‘ practice:
‘SHOPDROP: To covertly place merchandise on display in a store. A form of “culture jamming” s. reverse shoplift, droplift.
and then Kyle‘s powerful image:
‘The cup of change is being filled drop by drop in the dark. We hear each drop, and we are impatient because we hear the drops but don’t see how full the cup is. At some point it will overflow.’
Three seeds that did not go to waste. Some recent discussions on La Marguerite, have convinced me of the value of a blogging initiative aimed at strategically chosen populations outside of the green blogosphere. The three seeds have germinated and given rise to ‘The Green Drop Project‘.
‘To ‘greendrop’: to ‘drop’ relevant ‘green’ comments in mainstream, non green blogs, from a predetermined list of targeted blogs. The blogs will be highly trafficked blogs in areas determined to be most amenable to climate fight conversion. The initial focus will be on parenting, religious, and business blogs.’
Tomorrow, I will start greendropping in parenting blogs, and reporting daily on my blogging expeditions. The following is a list of all the parenting blogs with a Technorati authority of 500 or higher, that I will be visiting:
I invite you to join me and report on your expeditions. When you do, may I suggest that you mention the Green Drop Project, in addition to your name and blog URL? This way, we will be able to track the project as it spreads.