A year ago, when I started this blog, I remember having to look for material to write about. Now, I am inundated with all kinds of good stories. I could write nonstop if I wanted. I am having to make choices and some great pieces of news get left behind. Guest posts are being put on hold. This is not just me. The environment is a hot, hot topic. According to Nielsen Buzz Metrics, blog conversations about sustainability have grown more than 100% in the last 16 months.
That’s a lot of talking about becoming green. Contrast with the apparent status quo on the freeways and in the malls, and you’ve got an interesting contradiction.