I have voiced this before, I am not a great fan of this particular ad. The research seems to validate my feelings. It also confirms something else we knew from previous research, that the younger generation is most likely to respond to calls to climate action.
Mark, you are right, the AGW brigade is very active, as evidenced once more by the types and quantity of comments left on the YouTube site for this particular video. I did try to restore a bit of balance by leaving a comment, but that’s only one voice!