Posts Tagged ‘green bloggers’

Last week, The Huffington Post took the bold step of adding HuffoPost Green, a new section, entirely devoted to ‘Green‘, to its site. Kudos to Arianna, for granting further legitimacy to the green movement.

Along the same line, I just sent a request to Technorati, asking them to please add a ‘Green‘ topic to their Blog Directory.

I don’t know about you, fellow green bloggers, but having such a Green Blogs category sure would make it easier to connect with each other. It would also improve our chances of being found by the crowds. I will keep you posted on Technorati’s response.

While I was at it, I also checked Google Blog Search. There, no real categories to help find one’s way. Since they are in Beta, maybe something for them to consider? I also sent them a request. We will see if they respond.


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A year ago, when I started this blog, I remember having to look for material to write about. Now, I am inundated with all kinds of good stories. I could write nonstop if I wanted. I am having to make choices and some great pieces of news get left behind. Guest posts are being put on hold. This is not just me. The environment is a hot, hot topic. According to Nielsen Buzz Metrics, blog conversations about sustainability have grown more than 100% in the last 16 months.

That’s a lot of talking about becoming green. Contrast with the apparent status quo on the freeways and in the malls, and you’ve got an interesting contradiction.

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More details came out on the recent Nielsen Online report on, Sustainability through the Eyes and Megaphones of the Blogosphere, leading to some important conclusions about the state of the conversations amongst consumers regarding all green things:

#1 The buzz around sustainability continues to increase -50% in 2007.

#2 The kind of topics bloggers are interested in, is shifting away from global environmental wellness to personal health and practical solutions:

#3 The top greenwashing sins from consumers’ perspective show a concern for consistency, authenticity, and transparency from companies:

This may give us some clues as to the media’s seeming lack of sustained interest in global warming and other global environmental issues. It may be that the conversation is continuing, but under a different form. People like to talk about tangible things, that they have a power on.


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