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Posts Tagged ‘holidays’

Every month I participate in a Green Moms Blogging Carnival. This time, we are to blog about the commercialization of holidays. At first, I thought of recycling the Halloween post I wrote for Groovy Green last year. That would have been too easy, and also I have a subversive idea I want to put out to all green mommy bloggers during this holiday season.

I have played before with the “Green Drop” idea, a green twist on artist Ryan Watkins-Hughes‘ original shopdrop concept:

shopdrop: to covertly place merchandise on display in a store; a form of “culture jamming”, reverse shoplift.

For the “Mommy Green Drop” Initiative we will only shopdrop green things. Imagine for instance, going to a Target store before Halloween, and taping subversive flyers on the back of items in the costume section. These would be flyers you would have prepared ahead of time and brought with you into the store. Or you could create almost identical replica of costumes sold in the store, with your own ¬†green twist of course! Part of the fun, is performing the shopdropping unnoticed, while documenting with your camera – video or still -, and then reporting in your blog. There are no limits to what you can do, really.

To keep track of your participation in the project, I have created a “greendrop” Twitter account, where you can input your “greendrop” performances, with links to documenting posts in your blog. All you need is to email me for the password. If you do not have a blog, you can upload your videos on YouTube, or your photos on Flickr, again using the Twitter account as a central log.

I am feeling excited just writing about this project. If enough of us get involved, we can create a big green ripple in the holiday shopping frenzy.

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