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Posts Tagged ‘YouTube’

The Huffington Post just published a very sweet interview of environmental artist and activist, Yann Arthus-Bertrand. Touching reminders of the beauty we live in, and also, of the degradation that is threatening it, Arthus-Bertrand’s spectacular aerial photos cannot leave one unmoved. It struck me that Arthus-Bertrand is playing a crucial role as environmental witness, whose pictures cause us to pause, and reflect on the state of our environment. From sprawling suburbs, that require us to drive everywhere, to our 24/7 pumping of oil, to the hopeful sight of a windmill covered landscape, . . . 

Yann Arthurs Bertrand - suburbs
Yann Arthurs Bertrand – suburbs
Yann Arthus-Bertrand - oil fields
Yann Arthus-Bertrand – oil fields
Yann Arthus-Bertrand - Windmills
Yann Arthus-Bertrand – Windmills

We can consume Arthus-Bertrand’s landscapes, and transform our impressions into action. We can also emulate Arthus-Bertrand and engage into environmental witnessing ourselves. Thanks to the Internet, and user friendly technology, it has become child play to record and broadcast scenes that strike us, in only a matter of minutes. Think YouTube, Flickr, Twitter, or blogging. 

Just imagine a world, where citizens all over, took the time to witness and share what they see with their fellow citizens. Action starts with information, and it is our great privilege and responsibility to make sure that all environmental crimes get recorded. That’s the least we can do. Someone, somewhere else, can take that information and run with it. 

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Green social networks are popping all over the place. This morning, I got word from Meryn, of yet another one, and another one. Frankly, I have stopped keeping track. They want us to become engaged, and to change our behaviors, fast. They claim to have all kind of tools to help us accomplish the impossible. How come then, I am not more enthused? I, out of all people, who spend so much time on the topic, should be an easy sell.

Here is what I think is missing from all these sites. A lack of understanding of basic psychology, and of the way real people change their behaviors. I do not decide ‘I want to be green’, and ask for someone to whip me into shape. Actually, I may, but the truth is, that kind of intention is not sustainable. I do not need to add yet another thing on my already long to-do list. I want solutions to my everyday problems, as in more convenient, cheaper, smarter.

Social networks I really dig:

How about you? What is your favorite social network? What are your primary motivations for joining? How do you feel about virtual versus ‘real’ networks?

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No Impact Man and I must be on the same wavelength. Just as I was feeling dragged down by the enormity of the work to be done, I read his post today about the importance of fun. Humans respond to humor, especially in times of crisis. Look at YouTube. The most popular videos are usually the silliest, goofiest ones. People can’t seem to get enough of the stuff. What’s missing from most of the environmentalist voices out there, is a bit of lightness, and also kindness for their audience. When I wrote about ‘Forget Lecturing’ yesterday, I forgot to add one important piece. Yes, do not lecture me. Yes, do not make me feel bad for what I am not, should be doing. Yes, show me through your example, not harsh words. Yes to all three, and also please, don’t take yourself so seriously. Make me laugh!

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